JJ Cheng has been named the new president of the all-Latin digital distributor TuStreams. poster can announce exclusively. Cheng’s appointment to the Los Angeles-based position overseeing global business strategies was announced by TuStreams’ founder and CEO Tony Larios and is effective immediately.
Calling her a passionate and “influential global Latin music leader,” Larios said in his announcement that Cheng’s “cool demeanor and mastery of digital monetization, new strategic technology models to drive licensing profits, and data analytics in publishing and sound recording are unmatched by the highest authority.” in the public performance room. “
In her new role, Cheng, an award-winning music manager with a career spanning more than 20 years, who was the former director of SESAC Latina and a Billboard Latin power player, will oversee digital music distribution, publishing and building several. new platforms including tickets and live events.