If you’ve seen our magazine before, you’ll know that we love two things: great guitars and great design. And that’s why we love Aaron Draplin, Portland, Oregon’s larger-than-life guitar freak / design phenomenon. Over the years he’s done branding and logo work for big brands, designed magazines, designed posters for scrappy bands, and everything in between (damn, he even did the Koll guitar logo). His aesthetic is unique, his energy is contagious, and his Instagram feed is one of our favorites. In 2019 we had him on the Fretboard Journal Podcast, where he talked about his career path, his love for guitars and his illustrated book.
We recently saw that Draplin will have one of its recurring appearances at the major Adobe MAX conference in 2021. What we didn’t expect was a guitar connection. Watch his talk and see how he creates an SG-inspired guitar patch / sticker design in just 15 minutes. It’s pretty fascinating even if you have no idea about graphic design.